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Queue sensor + Wifi sensor, with casing

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Queue sensor + Wifi sensor, with casing


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Queue sensor

Queuing in retail is often inevitable, but managing queues properly, in reduces friction points of shoppers. Long and boring queues can get the big wheel slipping on the nicest customer. Therefore, queue management is important in creating ultimate shopping experience.

Queue sensor is real time queue analytic solution that can collect the information of queuing. For the analytics you can collect information such as

- True queuing time at checkout

- Checkout service time

- Total checkout time

Combine with the WiFi analytics solution and you can also have the information of total shopping time, the time the customer is making shopping decisions in store before check-out area. Did you know that according studies more than 60% we buy are not on our shopping list?

As every queue is a business opportunity, the monitoring queuing brings new possibilities. The simplest way is to offer customer distraction when they are queuing, when the customers have time they have tome to read all the information available. Unoccupied time feels longer than occupied time.

How would you turn the queuing into an experience?

With Queue sensor the data is collected and can be monitored like all other sensor data from Smart Sensors. You can test and select things that work the best. Combine door counter data with the customer count and queue data as well staffing and monitor how well your store performs.

WiFi Sensor

With WiFi sensors you have the ability to collect anonymous data on individual customers’ visit. The data starting from how long the customer spend time in store, the behavioral data like the frequency of the customer visits to the store? How many of the customers are returning customer and how many of the customer are new customers?

Adding more than one WiFi sensors in store you can analyze customer behavior and patterns in store. The store-wide Wi-Fi analytics solution is able to provide accurate, real-time conversion from fitting rooms to tills and other metrics like dwell times at the fitting areas or at the service counters. What is the route for the customer from entrance to till and how long time was spend in different areas.

How does this work?

Even if not connected to WiFi network, all Wi-Fi enabled devices continually send messages to detect available networks. This takes place one or two times in minute, depending on device. With the intelligent Smart Sensors this data is transformed into GDPR compliant anonymous data, right at the sensors.

Adding WiFi sensors to your store you can have the information of customer journey of:

-Time spent in store

- Returning customers count

- New customer count

- Frequency of customer visit

- Customer route through departments

- Total shopping time

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